WNA: Assertiveness: The secret ingredient for self-care and unlocking your untapped power


In Honor of Women's History Month


WNA: Assertiveness: The secret ingredient for self-care and unlocking your untapped power



Assertiveness is one of the most important skills women need for stepping into their power, reclaiming their lives, and establishing boundaries and self-care practices. Despite its importance, assertiveness is often misunderstood as aggression, acting like a man, being mean or being disrespectful. This talk will debunk the myths about what assertiveness is and is not. By the end of this session, participants will have the resources needed for growing their assertiveness skills so they can build self-care practices and unleash the full depths of their power.

3 Learning Objectives

  1. Understanding important differences between assertiveness, aggression, passivity, and passive-aggressiveness. 
  2. How assertiveness facilitates self-care and well-being. 
  3. Strategies for increasing assertiveness for self-care and empowerment. 

About the Speaker

NiCole T. Buchanan, Ph.D. is a Professor in the Department of Psychology at Michigan State University. Her research examines how race, gender, and victimization relate to well-being and how organizations can utilize workplace best practices to reduce bias and create healthy work environments where all employees thrive. She is a Fellow of the Association for Psychological Science, four separate divisions of the American Psychological Association, and has been the recipient of several awards for her contributions to the field.  Dr. Buchanan is also the Clinical Director and Founder of Alliance Psychological Associates, PLLC in East Lansing, MI. Her clinical work focuses on healing from gender- and race-based trauma and victimization, thriving in difficult work environments, assertiveness training, and personal empowerment. Finally, Dr. Buchanan offers trainings on implicit bias, microaggressions, and improving dialogue and diversity-related climate for medical personnel, academic units, business leaders, and police departments. Videos of her TEDxMSU talk and other professional presentations are available online.