Certified Tourism Ambassador (CTA) Program for MSU Employees

Date: Wednesday, August 16, 2023 | Time: 8:30a – 12:30p | Location: Linton Hall, Rm 113

staged hallway at a Michigan landmark
Do you recognize this Lansing gem? Admission is free for all on Sundays.

Event Description

The WorkLife Office is excited to present a special Certified Tourism Ambassador (CTA) Program Training on Wednesday, August 16th, 2023 from 8:30a – 12:30p (IN PERSON – Room #113, Linton Hall) in partnership with the Greater Lansing Convention & Visitors Bureau.

This program is an international certification program that serves to increase tourism by training and inspiring front-line employees, volunteers, and Lansing residents to work together to turn every visitor encounter into a positive experience. Since MSU hosts newcomers in large numbers each year, including students, faculty and staff, having more trained employees will help us better orient and welcome newcomers to our area. The CTA Program goes well beyond basic customer service training; it gives participants the opportunity to build upon their knowledge of the local region, enhance their skills in serving customers, increase their awareness of information resources and discover the power of tourism! 

This is a very useful training for anyone working with graduate students, undergraduate students, faculty or staff. It is a great way to learn more about the greater Lansing area to help others navigate and make MSU their “home”. Lansing is one of six cities in Michigan that offers this program.